Drive through · Netanya

Driving through Ir Yamim

The newest towers on the southern Netanya seafront, and the single most heavily marketed address to overseas buyers in Israel. Filmed with the running costs and the off-season occupancy addressed rather than skipped.

NewestThe most recent stock in southern Netanya
TowersHigh-rise, with facilities and the charges that follow
SeafrontPosition is the whole premium
Overseas ownershipA high proportion, by any measure
Marketed hardestMore overseas promotion than anywhere in Israel
Full drive Driving through Ir Yamim, end to end Play the film
Why this drive exists

What an Ir Yamim drive actually shows you

Ir Yamim reaches buyers abroad through more marketing than any other address in Israel — renders, sunsets and floor plans. What it rarely reaches them with is a car driving down the internal streets on an ordinary Tuesday in winter.

The drive does that, and shows the two things the brochures skip: which apartments actually have the view they are priced for, and what the towers look like when a good proportion of them are empty.

The towers

The high-rise stock filmed from the road, so the scale, the spacing and the aspect are visible rather than rendered.

The view

Where the sea view genuinely exists, and from which floors and aspects — this is the main price variable and it is not evenly distributed.

The provision

The mall and the commercial offer, filmed at a normal hour, including what is open out of season.

The boundaries

Agamim inland and Poleg to the north, crossed on film, because all three get sold as one thing abroad.

The route, stage by stage

The run through Ir Yamim

One continuous pass through the quarter. Times are from the start of the film.

  1. The seafront approach 00:00

    In along the coast, with the towers either side.

  2. The front line 02:30

    The buildings directly facing the sea, and what they overlook.

  3. One street back 05:00

    Where the view stops and the price should, filmed deliberately.

  4. The internal streets 07:30

    The quarter away from the water, at a normal hour.

  5. The mall and commercial provision 10:30

    What is actually here, and what is open when the season ends.

  6. The beach approach 13:00

    The walk down to the water from several points.

  7. The newer building 15:30

    Current construction and the edge of the quarter.

  8. The Agamim boundary 17:30

    Crossed on film, because the two are priced very differently.

Ir Yamim on film

Every Ir Yamim film we have

The full drive, the sections that answer specific questions, and the commute tests.

Drives, walks and commute tests
Drive Ir Yamim, end to end Play the film

Ir Yamim, end to end

Seafront through to the inland boundary in one continuous run.

Uncut
Drive Which apartments have the view Play the film

Which apartments have the view

Filmed from several positions and aspects, because the view is the price.

On foot
Timed The towers in February Play the film

The towers in February

The quarter out of season, filmed on an ordinary winter weekday.

Off season
Drive What the service charges buy Play the film

What the service charges buy

Lobbies, pools, gyms and the running costs that come with them.

On foot
Commute test Ir Yamim to Tel Aviv Commute test

Ir Yamim to Tel Aviv

Route 2 and the Ayalon at the morning peak, clock on screen.

07:45 start
Commute test Ir Yamim to Netanya station Commute test

Ir Yamim to Netanya station

The route to the rail connection, timed at the peak.

07:30 start
What film cannot tell you

The one thing a drive through Ir Yamim will not answer

Two numbers decide whether this works as a purchase, and neither is on a brochure. The first is the building management charge — towers with pools, gyms, lobbies and security carry real recurring costs, and they are frequently not discussed until after completion. Ask for the actual figure on the actual building, in writing, before you commit.

The second is occupancy. A high proportion of ownership here is overseas, and that shapes how the quarter feels outside the summer. Some buyers find a quiet winter street exactly what they wanted; others find it disconcerting. Watch the off-season film, and if you can, come in February rather than August.

Asked about this drive

Ir Yamim: questions from the footage

Why is Ir Yamim marketed so heavily abroad?

It is new, seafront, easy to present in renders, and sold largely through channels aimed at overseas buyers. Heavy marketing is not evidence of a bad product, but it does mean the version you have seen was assembled to sell.

Do all apartments have a sea view?

No, and the view is the dominant price variable here. Floor and aspect decide it, so insist on footage from the actual apartment rather than from the development.

What are the service charges like?

Substantial where facilities are extensive — pools, gyms, lobbies and security all carry recurring cost. Get the real figure for the specific building before committing.

Is the quarter busy all year?

Occupancy varies with the season given the level of overseas ownership. The off-season film exists precisely so you can judge that for yourself.

Is there an official average price?

Not at neighbourhood level — averages are published for cities only. We work from recorded transactions, which in a tower market means floor and aspect matter enormously.

Can I buy here entirely from abroad?

Many do. The diligence that matters is the specific apartment's aspect and floor, the building's management charge, and the developer or building's record — not the neighbourhood.

Seen the streets. Now the numbers.

The drive is one part of the Ir Yamim file. The area profile, the quarterly market analysis, the current projects and the remote purchase guide are all filmed and written to the same standard.